Most people start YouTube with a simple plan. Create videos, upload consistently, and hope something clicks. For a while, it feels like the right approach. Then comes the confusion. Views stay low, engagement feels uneven, and nothing really moves the way it should. That is usually the point where questions begin to change. It is […]

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Gauging, managing and shaping consumer behaviour had to be the most crucial factor in driving sales and revenue whether in B2B or B2C industry. Any medium or platform that accomplishes this is a gold mine for digital marketing. Many platforms though start off well, grow massive and yet they slowly wane over time when it […]

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How to increase YouTube subscribers organically? ‘Simple, make great content that goes viral and keep on doing it’ is always the obvious answer but not always the right one. You belt out great content continuously and somewhere along the line after a year or two you might reach your target number of subscribers or sometimes […]

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Ever wondered why the YouTube Ads are running longer than usual these days?  That’s because brands today are focusing more on YouTube ads leveraging the increased YouTube usage as a result of country-wide lock-down. Not only the majority of the ads are inescapable, but the total number of ads has also considerably increased, given it […]

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55% of the consumers rely on YouTube videos to make purchases decisions and 70% of the users watch on YouTube is determined by the algorithm (history). These two facts alone can help us figure out what a gold mine YouTube can be when it comes to product promotions. Enormous reach, Creative marketing, advanced targeting, simple […]

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