Using only e-commerce platforms like Amazon to drive sales is not really the most profitable option to boost your sales. Of course, it helps with sales, but does it help you improve your sales month-on-month? Nope. Want to know why? Because you are already surrounded by all your competitors whose products are more or less […]
Read More →
This is a continuation of A Beginners Guide to Understand the Amazon Demand Side Platform. You can find the part-1 here. — The whole ‘Amazon Advertising’ can be distinctly divided into two segments: Amazon Ad Console that takes care of PPC services on Amazon and Amazon DSP which is revamped version of display and video […]
Read More →
Google and Facebook are the two tech behemoths when it comes to digital ad spends. Digital duopoly as they are called, Facebook and Google possess a stronghold over the customers claiming a shy of 60% of the digital ad market share. While Google is the matchless leader of search advertising, offering unrivalled and unprecedented access […]
Read More →
Amazon DSP is Amazon’s display advertising platform that lets sellers reach their target and relevant audience on Amazon sites, apps, and other publishing partners (read: other websites). In short, Amazon DSP is to Amazon, what display advertising is to Google. Amazon DSP is in a programmatic ad platform built by the Amazon to bring-in more […]
Read More →
55% of the consumers rely on YouTube videos to make purchases decisions and 70% of the users watch on YouTube is determined by the algorithm (history). These two facts alone can help us figure out what a gold mine YouTube can be when it comes to product promotions. Enormous reach, Creative marketing, advanced targeting, simple […]
Read More →
Do you know that on average 25% of your lead data is practically unusable? And from the rest, 3% loses its validity every month if you just stay put. Yes every month. So now, is your lead data clean and accurate to help your sales team convert your leads? Most probably no. But here’s a […]
Read More →
If you are a website owner you might have already experienced how Google can stir the pot of search rankings with its updates. In 2019 alone, Google has tweaked its search algorithm quite a few times causing a furore of sorts. Irrespective of how we feel, Google constantly updates their algorithm throughout the year to […]
Read More →Facebook is the most trending social media marketing service in the present-day world. It is so popular that companies have evolved, providing this mode of advertising. Samskriti Business Solutions is an online marketing company in Hyderabad in India, which caters to this growing need. Benefits of Facebook Marketing There are endless benefits of this mode of marketing. Some of them are […]
Read More →
Web design is essential because it influences how the audience perceives the brand. Good web design helps to keep the lead on the page. Web design and development services help the organization to improve product knowledge, keep up communication between potential clients and helps you generate leads for the business and also increases the popularity of […]
Read More →
Imagine yourself studying hard for months to top a super-competitive exam. You got the whole syllabus covered, practiced hard, took all the mock tests and you are dead sure you will make it to the top (studious you!). You are high on confidence and everything is going so well until the examination board decides to […]
Read More →