Despite a zillion blog posts, case studies, & testimonials, most B2B content marketing efforts fail to gain traction. So clearly, the failures are not due to a lack of efforts but strategy and direction. “Majority B2B content marketing efforts fail to resonate and relate to the audience, which makes them invisible to the audience,” says […]

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Content marketing is the lifeblood of every digital marketing endeavour, whether it’s with SEO, link building, Social Media Optimization, email marketing, video marketing, and even influencer partnerships. However, like every digital marketing endeavour, content marketing is easy to say but hard to execute, even more challenging than any other form of digital marketing. What is […]

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Content marketing is the process of creating high-quality relevant content for your target audience and distributing it to through a variety of channels to ensure it reaches them. Content marketing = High-quality relevant content (Creation + Distribution) The main goal of any content marketing effort is to provide value to the target audience and drive […]

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If you are a small and medium business owner taking a dip into digital marketing for your business, then you must have come across ‘Content Marketing’. It is also highly possible that the sole reason you are reading this blog is that you have searched for ‘Content Development Companies in Hyderabad’, and Google has redirected […]

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If you are newly minted graduate who would like make a career in the Digital Marketing field and are searching for compass, you are in for good news. We have made this guide exactly for the folks like you comparing the pay prospects of top 5 Digital Marketing jobs you guys can get into. So […]

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Growth in terms of market share and revenue lies at the top most of any company pursuit of success. The overall objective of every business is to trade more products or services and increase its profits. To penetrate the target audience, any firm needs to be proactive and understand the dynamics of the market. Inbound […]

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2018 is not so far and it is the ideal time to think about the industry trends for the next year and beyond. Bill Gates said “content is king” in 1996 and his words are still valid today. Content marketing is for better engagement, better conversations and economical when compared to other forms of marketing. […]

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