Story So far: Pay-Per-Click or PPC began in the mid-1990s. The first known and documented version of a PPC was appeared around 1995 called Planet Oasis. This was a desktop application featuring links to informational and commercial web sites, and it was developed by Ark Interface II, a division of Packard Bell NEC Computers. By […]
Read More →Google has introduced Enhanced PPC Campaigns to simplify mobile campaign management and enhance mobile advertising adoption to meet the surpassing need of daily searches on Google from mobile devices in the near future. It’s quite hectic for advertisers to run multiple PPC campaigns for different locations and on different devices. To make it flexible for […]
Read More →Strategies play a vital role in any kind of marketing process for achieving faster results. Pay Per Click Marketing is a process which needs a proper planning and strategy to implement either CPC (cost-per-click) or PPC (pay-per-click) marketing. PPC Marketing is a process of gaining more traffic for a particular website or e-Commerce portal by […]
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