Marketers try to analyze the conversion paths for all the successful conversions to a particular website through Google Analytics. They measure all the marketing efforts that have drive sales and conversions through Google Analytics and other tools. Google Analytics has unfolded the new feature of Multi Channel Funnels Measurement making measurement for ROI-focused marketing. When […]

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Realizing the benefits of PPC campaigns in arriving at exclusive paid search volumes, many business entities are today showing great interest towards the application of PPC Marketing. To enhance online business, advertisers leverage on Google Adwords, Facebook Ads, and Microsoft AdCenter (Bing) campaigns through ever growing PPC management techniques. To sustain the market growth for […]

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In a much broader sense, Online marketing process includes the optimization of the landing pages for reaching the goal of converting traffic into leads or conversions or sales. Basically landing pages are web pages that get displayed when a visitor clicks on the ad or link which appears in the search results against any query […]

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Link Building was earlier applied as a process of Search Engine Optimization to increase the ranking position of a website in search engines. With innovative strategies, up-date of technology and methodologies, link building is processed for improving the number of visitors to a website.  The new link building techniques are introduced to focus on attracting […]

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Google has introduced Enhanced PPC Campaigns to simplify  mobile campaign management and enhance mobile advertising adoption to meet the surpassing need of daily searches on Google from mobile devices in the near future. It’s quite hectic for advertisers to run multiple PPC campaigns for different locations and on different devices. To make it flexible for […]

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Content is King and Context is Queen for any concept to run through trillions eyes and minds to read, think and act. Any business across all streamlines needs a strong base to communicate to the target market, which is only possible through rich content. Content plays a vital role in building the image of any […]

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Facebook search and likes have a great impact on the visibility of the Business pages. Business Pages are created with a purpose of improving the performance of online business as well as building the brand image of the business. The maximum number of likes are likely to get the business pages more visibility in the […]

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Strategies play a vital role in any kind of marketing process for achieving faster results. Pay Per Click Marketing is a process which needs a proper planning and strategy to implement either CPC (cost-per-click) or PPC (pay-per-click) marketing. PPC Marketing is a process of gaining more traffic for a particular website or e-Commerce portal by […]

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Strengthened Team Size to Meet Unprecedented Projects Demand: Samskriti Business Solutions Pvt Ltd  is a “Google & Microsoft Certified” company with years of rich and proven experience in building online business portals and executing comprehensive online e-marketing plans with tactical outreach strategies. The company has entered into fifth year of its operations in India. Mr. […]

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Samskriti Business Solutions celebrated its Fourth Anniversary Celebrations on 21st August, 2012, at Leonia Holistic Destination. The whole celebrations were amidst sharing the success, growth and commitment of Samskriti as a whole team efforts and dedicated commitment. Sravan Kumar Paka, CEO, Samskriti Business Solutions enlightened the whole invitees (team and family) of Samskriti with his overwhelming gratitude […]

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