Building a marketing strategy for online business requires the unique presence of tactical approach for the application of dynamic online marketing techniques. The major one being the link building strategy, that invariably is the essential part of SEO process. SEO link building service is offered by a professional online marketing company to build quality SEO back links to the website for improving its ranking position and online visibility.

To build effective and affordable link building strategies for boosting any online business, follow few link building tips that can arouse a greater volume of traffic to your website:

• It is very important to write useful, fresh and interesting content to keep the user engaged with the content. Content needs to be informative and should create interest in user’s mind to read the content and get linked to your website.
• Create Widgets and place it on other websites for free of cost and give a back link to your website. Widgets linking is easy way to get back links to your site, provided they are used moderately and not stuffed on too many external websites.
• Social Media Sharing is the most popular and easiest way to get back links to your website. Use all Social Media Optimization channels like Facebook, Twitter, Google+, Pinterest, stumbled upon and many more   to improve the brand image of the company. The content also should have easy social media sharing option for easy access to the user.
• Build a good rapport with your online visitors/customers/potential customers across all the mediums through interaction via answering to the queries in forums, comments, email, and at times telephonic conversation.
• Collect the list of best sites for social bookmarking, directories submission, article/blog submission that have greater values of domain authority, page authority, citation flow and trust flow. Submitting your URLs and articles to such highly dominant sites will increase the chance of popularising the brand in online market.
• Introduce highly sharable content, so that the visitor or viewer feels it easy to share and in course linked and linked again.
• Develop Resources and FAQ pages for more people to click and read your posts and link back to the popular pages of your website.
• Introduce Guest Blogging, so that more number of people can share your content and can get a back link to your website.