Facebook search and likes have a great impact on the visibility of the Business pages. Business Pages are created with a purpose of improving the performance of online business as well as building the brand image of the business. The maximum number of likes are likely to get the business pages more visibility in the search results. It improves the ranking position and also helps indirectly in getting the leads and sales. Creating a target group for liking the business pages can even better the results. The power of advertising through Facebook, the mega social networking site is truly evident in numbers.

The three major motives behind advertising a page is getting more Facebook page likes that can build a bigger audience, engage people with important post and promote your services, page & business and the most advanced is to configure advanced creative and pricing options, such as bidding for clicks (CPC) by running PPC ads.

Graph Search is the latest update on Facebook which is going to impact the business page performance. Graph Search allows users to search for information within Facebook using a search tool to find things they are interested. If Graph Search makes a mark and succeed, then Facebook ‘likes’ could become much more valuable for those businesses with brand pages as it will be shown in the user search often. It is a new way for people to discover your business. Graph Search is in beta right now.

Facebook advertising has the real power to empower your business connections with people, engage with the right target group of audience and influence customers with precision and scale.

Mere creation of business page does not serve the purpose, you have to update and process the communication with the customers through a right content marketing strategy. Posting useful information and engaging audiences with interactive comments helps business grow to newer heights with improved visibility on searches.

Samskriti Business Solutions can give the right mix of content marketing strategy for Facebook and other social media networking sites. Samskriti provides interactive social media optimization and social media marketing services that are essential for increasing the likes and engaging people to your business. Samskriti also delivers the Best SEO Services, PPC Services, Affiliate Marketing Services, Reputation Management and Web Design & Development Services in Hyderabad.

If you are looking for the right mix for your social circle, feel free to visit http://www.samskritisolutions.com/social-media-optimization.php