How Dr. Divyesh Bukalsaria (Divi Orthopaedic & Rehab Center) Achieved 666% Growth in Website Traffic and Top Rankings on Google
Challenges
- Limited Digital Presence: Dr. Divyesh Bukalsaria, a leading robotic joint replacement and trauma surgeon in Mumbai, had established clinical expertise but lacked a strong digital footprint to match his reputation.
- Low Search Visibility: The clinic needed improved search engine rankings and a dominant local presence through Google Business optimization to reach patients actively searching for orthopaedic care in Mumbai.
- Brand Building from Scratch: Divi Orthopaedic & Rehab Center required a comprehensive online marketing strategy spanning SEO, Social Media, and Paid Search to build brand visibility and drive consistent traffic growth.
Results
Key Achievements for Dr. Divyesh Bukalsaria – Divi Orthopaedic & Rehab Center:
"Since August 2024, we achieved 666% growth in overall website traffic, a 57.9% increase in organic users, 68 out of 100 targeted keywords ranking on the first page of Google, and 123% growth in Instagram followers."
Highlights
Achieved 666% growth in overall traffic from 2024 to 2025
Achieved 57.9% increase in organic users and 57.2% growth in organic sessions.
Over 110+ targeted keywords are ranking on top 5 pages of google
Strategies Implemented
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Geo-Targeted SEO
We conducted thorough keyword research and paired it with consistent content creation. Our strategy prioritized optimizing the website for local search, strengthening user experience, building local citations, and crafting location-specific content that resonates with the right audience. These combined efforts significantly improved search visibility, helping Dr. Bukalsaria's clinic stand out in local search results and attract more relevant, high-intent patients.
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Social Media Visibility & Engagement
Social media played a central role in amplifying our content reach. We curated a mix of patient testimonials, case studies, reviews, and expert interviews — all grounded in niche-relevant topics — to steadily grow the clinic's social media presence and drive meaningful audience engagement.
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Brand Content Strategy
We developed a steady stream of valuable content built around Dr. Bukalsaria's expertise in knee, hip, and joint care — tackling patient concerns, common queries, and the latest treatment advancements. The content mix spanned blogs, articles, listicles, guest posts, social media creatives, and informative infographics.
