Case Study – Clarizen

Solution:

• Over the period, since July 2019, we increased significant volume of traffic from different sources through our online marketing efforts.
• Generated quality leads through all mediums of direct, organic, social and referral channels.
• Created a positive brand image for Clarizen in the online arena leveraging all online mediums.
• Achieved good number of keywords in the top 3 pages of SERP’s for targeted keyword variants.
• Positioned top on both sponsored and organic search results for the specific set of keywords.
• Using Web marketing as the more focused and result-oriented medium, we have driven expected ROI, brand awareness / visibility, positive reputation for Clarizen.
• Created the new audience lists and expanded audience lists from the google suggested ideas to increase the traffic and conversions.
• Tested in-market, detail demographics, combined audience etc. to drive relevant traffic and increase the conversions.
• Implemented new strategies like creating new landing pages, expanded content on the landing pages and tested the different form fill options to increase the leads to website.