Ascending Google's Front Page: Back Office Accountants Achieve a 5X Traffic Surge with SEO
Challenges
In 2019, Back Office Accountants embarked on an expansion initiative to attract a broader range of clients seeking various accounting services. While they had a solid offline network, their online presence required significant improvement, including website development.
- Their primary goal was to boost organic traffic and search rankings in their specific niches without cannibalizing the popularity of their partnering companies within the accounting industry.
- The challenge was to design a tailored SEO strategy that could effectively deliver results within the desired timeframe while carefully navigating the potential conflicts arising from overlapping target audiences.
Testimonial
Back Office Accountants about Samskriti:
"Within a very short time, Samskriti has been able to bring significant improvements in our organic traffic. Very satisfied with the results; we improved our presence on the web and widened our reach. Anyone looking for a result-driven Digital Marketing agency, we would gladly recommend Samskriti Business Solutions speaking from our own experience."
Highlights
Achieved an extraordinary 400% (5X) growth in organic traffic in 15 months
75% of the targeted keywords rank today in the top 3 pages of Google
Generated high-quality contact-form leads through organic & direct channels in 6 months
Strategies Implemented
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Tailored SEO
We built an SEO-optimized and user-friendly website and optimized the content with extensive keyword research for targeted queries. We consistently implemented local and niche-specific SEO strategies, high-quality back-linking, and regular on-page optimizations to boost authority.
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Content Marketing
Owing to the client's specific niche, our content strategy was based on extensive keyword research and audience analysis. We have designed and implemented a content calendar that ensures timely publication by choosing topics that address audience interests and pain points. Our consistent content creation was powered by our distribution, which improved our visibility by attracting relevant organic users.
