Client: Matthew Andriani, Mali Cohegen, Alpana Kulkarni

Industry: Cyber Security

Strategy: Search Engine Optimization.

Year: May 2020 – Dec 2021


Challenge:

MazeBolt Technologies is a leading innovative cyber security company, and part of the mitigation space. Offering full DDoS risk detection and elimination. Working with any mitigation system to provide end to end full coverage. Avoiding downtime and eliminating mitigation vulnerabilities before an attack happens. MazeBolt approached Samskriti Business Solutions to top few of their prime and prominent keywords in Google SERP’s and improve their presence in the organic search.

Key Focus:

Increasing organic traffic, enhance brand awareness, improve ranking positions and search visibility for MazeBolt Technologies.

KPI:

Enhancing Organic Traffic, Brand Visibility, Keyword Ranking Visibility.

MazeBolt Case study

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mazeBolt case study

Solution:

  • As per the KPI’s, we proposed to increase 5 – 10 MoM and show 15% - 20% growth approx. rate over a period of one year, we have shown 136% increase in the overall traffic, 130% increase in overall sessions.
  • Organic Users have increased by 224% and Organic sessions by 239%.
  • Organic Impressions have increased by 534% and Organic Clicks by 1299%.
  • With our regular efforts, improved DA & PA of the website. In December DA & PA was 14 & 20 respectively, in October-2018 it has been increased to DA-32 PA-36.
  • We have enhanced the visibility for brand keywords by 75% which indicates enhanced brand visibility.
  • Out of the targeted keywords and additional focus set added that are gauged MoM, more than 75% of the keywords are ranking in top 10 positions.
  • Overall visibility of keywords ranking has increased by 81%, Top 1 - 10 by 74%, Top 11 - 20 by 69%, Top 21- 30 positions by 90% and Top 40 – 100 by 75%.
  • Over a period of one year, the local listings visibility has increased from branded keywords. Total searches and total views have increased by 93% and 96%.
  • Couple of keywords were given for attaining top positions in the phase 2, Samskriti has suggested content marketing strategy approach that has yielded results.
  • Within three months of time, we have attained top positions for the target keywords and enhanced traffic for the landing pages from zero to three figure count.
  • Organic growth for blog pages with optimizations have shooted up the traffic to next level.
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