{"id":594,"date":"2013-12-17T03:28:09","date_gmt":"2013-12-17T03:28:09","guid":{"rendered":"http:\/\/www.samskritisolutions.com\/blog\/?p=594"},"modified":"2018-11-16T06:58:06","modified_gmt":"2018-11-16T06:58:06","slug":"ad-spend-in-india","status":"publish","type":"post","link":"https:\/\/www.samskritisolutions.com\/blog\/ad-spend-in-india\/","title":{"rendered":"Ad Spend in India to leap 8.7% in 2014: WARC"},"content":{"rendered":"<p align=\"JUSTIFY\"><strong>Indian advertising industry<\/strong> is going to see leap in the ad spend about 8.7% up in 2014 from 6.5% for 2013 and 5.6% in 2012. The government has curbed the duration to the maximum of 12 minutes for one hour on TV advertisements.<\/p>\n<p align=\"JUSTIFY\">The reflection of its impact is, most of advertisers are looking forward to advertise on other available media. Indian advertising agencies are looking more towards the digital age marketing, 63% of Indian entries received for the WARC\u2019s best advertising industry award had <a href=\"https:\/\/www.samskritisolutions.com\/social-media-optimization.php\">social media<\/a> strategy as a part of their campaign as against 52% of the overall entries.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Indian advertising industry is going to see leap in the ad spend about 8.7% up in 2014 from 6.5% for 2013 and 5.6% in 2012. The government has curbed the duration to the maximum of 12 minutes for one hour on TV advertisements. The reflection of its impact is, most of advertisers are looking forward [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[60],"tags":[],"class_list":["post-594","post","type-post","status-publish","format-standard","hentry","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ad Spend in India to leap 8.7% in 2014: WARC|Samskriti Solutions<\/title>\n<meta name=\"description\" content=\"Indian advertising industry is going to see leap in the ad spend about 8.7% up in 2014 from 6.5% for 2013 and 5.6% in 2012.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.samskritisolutions.com\/blog\/ad-spend-in-india\/\" \/>\n<meta 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