Using only e-commerce platforms like Amazon to drive sales is not really the most profitable option to boost your sales. Of course, it helps with sales, but does it help you improve your sales month-on-month? Nope.   Want to know why? Because you are already surrounded by all your competitors whose products are more or less […]

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Google and Facebook are the two tech behemoths when it comes to digital ad spends. Digital duopoly as they are called, Facebook and Google possess a stronghold over the customers claiming a shy of 60% of the digital ad market share. While Google is the matchless leader of search advertising, offering unrivalled and unprecedented access […]

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Facebook is the most trending social media marketing service in the present-day world. It is so popular that companies have evolved, providing this mode of advertising. Samskriti Business Solutions is an online marketing company in Hyderabad in India, which caters to this growing need.  Benefits of Facebook Marketing There are endless benefits of this mode of marketing. Some of them are […]

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Not all social media platforms are the same when it comes to marketing. The subtle differences between each of these platforms go a long way and make them unique platforms for marketing. It is important to know these differences before you embark on crafting the social media strategy for your business. So, here are the […]

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If you are newly minted graduate who would like make a career in the Digital Marketing field and are searching for compass, you are in for good news. We have made this guide exactly for the folks like you comparing the pay prospects of top 5 Digital Marketing jobs you guys can get into. So […]

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Reaching a potential customer has always been a herculean task for businesses. The easiest way is to go all out in mass advertising mediums like TV, print, radio ads and direct marketing techniques, all to find that elusive bunch of potential customers. Of course, they need a huge budget which is why only big businesses […]

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  Even though you’re content marketing is right on top of its game, you need a vehicle that drives your point home or shall we say product? You need a vehicle with a lot of goodwill among which could command their attention at will. And that is when Influencer Marketing comes into the picture. What […]

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If you are familiar with YouTube, you will agree that it is one tough nut to crack. Uploading a video doesn’t result in the views unless you make a viral video. And having said that one cannot make the video that goes viral; a viral video just happens. It is a culmination of a lot […]

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It’s just believed that you need to spend a lot of money for CPR (Cost Per Result) in Facebook Ads campaign. All this is just a hoax. A well designed campaign which can target the right audience is essential. If it is a new brand, it should be made visible to the right audience. Tips […]

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Every entrepreneur understands that their business doesn’t operate in a bubble. There are many factors that can determine whether or not your business will make a profit – and the biggest factors among those are your competitors’ in the market. Owing to the Internet, your competition has increased multi-fold. That’s why it’s important that you […]

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