If you are familiar with YouTube, you will agree that it is one tough nut to crack. Uploading a video doesn’t result in the views unless you make a viral video. And having said that one cannot make the video that goes viral; a viral video just happens. It is a culmination of a lot […]

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Not so long ago, Google unofficially changed the length of Meta description for the search engine results page. The length of the description was increased from the 155-170 characters to 300-320 characters in December 2017 in a presumed effort to give users more information on the search result. It was ‘unofficial’ because there was no […]

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If you are thinking about following the off page optimization techniques for your website, remember to consider PPT submission, as the benefit of PPT Submission cannot be denied. PPT in SEO can be one of the best techniques for online marketing for many reasons. Let us discuss the benefits of PPT submission, which will give […]

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If you want to drive traffic to your website, blogging can be the best means and a cheaper way to optimize your website. The importance of blog for any website cannot be ruled out simply because it is perhaps the best way to generate fresh contents for a website, especially so because of the expanse […]

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Growth in terms of market share and revenue lies at the top most of any company pursuit of success. The overall objective of every business is to trade more products or services and increase its profits. To penetrate the target audience, any firm needs to be proactive and understand the dynamics of the market. Inbound […]

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Hyper Text Transfer Protocol Secure (HTTPS) is the secure version of HTTP, the protocol over which data is sent between your browser and the website that you are connected to. It ensures that all communications between the browser and your website is secure. HTTPS is often used to protect highly confidential online transactions like online […]

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Google is an internet behemoth and being static is never in its DNA. Google revamps its SEO policy in a while, thus keeping the people and users on their toes. Earlier picking the domain name was simple as it could have a huge impact on the website ranking. Times have changed with the Google realizing […]

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Mad Men is a legendary TV series set in America in the 1960’s and talks primarily about advertisements. 2018 is a different era with a confluence of offline and online advertisement. Marketing is not simply the word of mouth, pamphlets and billboards rather it is a mixture of innovation and resources. Digital age has arrived […]

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2018 is here and the strategies needs to be overhauled keeping in mind the current digital scenario. Articulating the business goals and DNA of the company or product to the vast expanse of world is an absolute part of the brand strategy. Finding the right audience for your business lies at top most of any […]

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Social Media is the golden goose of Digital Marketing and its impact on consumers is nothing short of brilliance. People with unfiltered and undiluted access to Internet are consuming content with a voracious appetite. Creating the perfect social media strategy hinges on the eloquent consumption of content by the consumers. Spending time on nitty gritty […]

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