Only creating an ad word campaign for your company is not sufficient. You will have to ensure that you are coming up with continuous innovation in this campaign so that it is easily fitting the changing needs and demands of the customers in the dynamic environment. The concept of Google Ad Words re-marketing hit the […]
Read More →The year 2009 is marked by an incident that gave a new dimension to the online business scenario. Yahoo and Bing signed a deal to compete against Google. It opened up new options for the business entities that are planning to spearhead their PPC campaign. It brought in more internet users within reach. One third […]
Read More →The online business is booming like never before. As the number of internet user is soaring up the global e-commerce scenario is looking brighter than ever. It is predicted that e-commerce sales will reach $1.471 trillion dollars in 2014. And to reap the benefit of the soaring market one needs the best guidance. Samskriti Business […]
Read More →Google has always kept its role in enhancing the results through continues advancement in adding additional features to AdWords campaign. Google Ad Extensions is the latest new feature to improve the performance of the AdWords Campaign. The extension features include up-gradation of phone and site link extensions along with offer extension and seller ratings. The […]
Read More →Every successful Adwords campaign has a logical history of keyword strategy leveraging on the use of Keyword Tool and Traffic Estimator. Earlier both Keyword Tool and Traffic Estimator were used individually, one to identify new keywords and ad groups, the other to obtain traffic estimates, & decide the competitive bids and budgets. On the constant […]
Read More →Realizing the benefits of PPC campaigns in arriving at exclusive paid search volumes, many business entities are today showing great interest towards the application of PPC Marketing. To enhance online business, advertisers leverage on Google Adwords, Facebook Ads, and Microsoft AdCenter (Bing) campaigns through ever growing PPC management techniques. To sustain the market growth for […]
Read More →Google has introduced Enhanced PPC Campaigns to simplify mobile campaign management and enhance mobile advertising adoption to meet the surpassing need of daily searches on Google from mobile devices in the near future. It’s quite hectic for advertisers to run multiple PPC campaigns for different locations and on different devices. To make it flexible for […]
Read More →Strategies play a vital role in any kind of marketing process for achieving faster results. Pay Per Click Marketing is a process which needs a proper planning and strategy to implement either CPC (cost-per-click) or PPC (pay-per-click) marketing. PPC Marketing is a process of gaining more traffic for a particular website or e-Commerce portal by […]
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