Reaching a potential customer has always been a herculean task for businesses. The easiest way is to go all out in mass advertising mediums like TV, print, radio ads and direct marketing techniques, all to find that elusive bunch of potential customers. Of course, they need a huge budget which is why only big businesses […]

Read More →

  Even though you’re content marketing is right on top of its game, you need a vehicle that drives your point home or shall we say product? You need a vehicle with a lot of goodwill among which could command their attention at will. And that is when Influencer Marketing comes into the picture. What […]

Read More →