Marketers try to analyze the conversion paths for all the successful conversions to a particular website through Google Analytics. They measure all the marketing efforts that have drive sales and conversions through Google Analytics and other tools. Google Analytics has unfolded the new feature of Multi Channel Funnels Measurement making measurement for ROI-focused marketing. When […]

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Realizing the benefits of PPC campaigns in arriving at exclusive paid search volumes, many business entities are today showing great interest towards the application of PPC Marketing. To enhance online business, advertisers leverage on Google Adwords, Facebook Ads, and Microsoft AdCenter (Bing) campaigns through ever growing PPC management techniques. To sustain the market growth for […]

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